By: Stephanie Trinh Social media is the first thing a company should consider when it comes to marketing, especially for businesses with a small marketing budget. In fact, more companies have begun using social media to reach multicultural consumers because it is now recognized that multicultural consumers comprise more than 34 percent of the U.S. Continue Reading
ArchivesPosts Tagged ‘multicultural marketing’
15AprHow is Your Social Media Marketing? Are you ‘Vine-ing’?
By: Stephanie Trinh Twitter recently released Vine, a hot new mobile social media app currently only offered to iPhone users. Touted as the next Instagram by some, companies have already found creative ways to advertise their products utilizing the new six-second video feature … which fits right in to the average person’s attention span! According Continue Reading
03JanGung Hay Fat Choy – Celebrate Lunar New Year
Lunar New Year, also known as Chinese New Year or Spring Festival, is the most important and celebrated holiday of Chinese, Vietnamese and Korean communities. It is a traditional festival to celebrate the beginning of the year in the lunar calendar. Typically Lunar New Year is from the first day through the fifteenth day of Continue Reading

